Flash enabled sites can have stunning look, but it may not help to achieve the top position in the search engine. Flash movies have their own links and pages, which the search engine spiders are not able to crawl. The spider identifies only a single page that contains the movies and indexes the content of that single page. This reduces the internal link building in the site i.e. the movie being linked to another scene within itself.
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Most users maintain a special ‘plug in’ installed to view flash movies. When the flash movies are large, and you do not have a broadband, then the downloading time is really huge. An alternative like the HTML version can be used, which supports search engine optimization and also helps the visitors to have a clear view of your site who have technology limitations. You could overcome these problems in Flash Pages with the help of the some special Search Engine optimization Techniques.
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Flash Web Site Vs. Non Flash Web Site:
A website can have two versions: Flash Version and the Non Flash Version (HTML version). Home page can have the links for these versions and the visitors can select the version of their preference. Make sure that the home page is not a splash page. Endure that your home page has keyword rich content to have it indexed by the search engine. A site map link can also be added in order to help the search engine to crawl through all the pages.
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Making use of the web analytics software to keep in track of the visitor preferences, you can decide upon which version to have in your website. But remember to submit only the HTML version to the search engine. Some of new element also offer and google using and trying for crewling the flash site but for SEO non flash is suggested.
